CRMportals has a systematic way of understanding the requirements of valuable metrics for an organization with a series of steps.

CRMportals builds and supports direct marketing structures for small to large companies. Moreover, we provide strategic consulting services working with our partners to bring in strategy and opportunity analysis of your market.

A Major component of marketing service is a clear understanding of ROI (Return on Investment) of your investment, whether email marketing, chat, search engine marketing, affiliate marketing, banner ads, or viral marketing (called web channels). ROI from various advertising and marketing services are needed to justify future budgets and one's business acumen. At ROItrends we provide not only traffic analysis but also ROI measurements for all your web marketing activities (web channels)

We provide valuable information in real time through powerful reports that support marketing decisions, such as how much traffic is received at your site, from where the traffic comes, how much business is generated, etc, for each one of the web marketing channels. You will be able to know which email campaign or which banner ad, or which partner news letter or which search engine brings in more revenue. Of course you will also be able to understand how to mix your web marketing investment, across web marketing channels.

Increased traffic to a website is like getting increased foot traffic through a store - it increases the number of prospects you have, and hence the opportunity to turn visitors into customers

The implementation of high-volume email technology into sales and marketing of an organization typically results in a high return on investment (ROI). Marketing through Email is a cost effective way and an easy to use tool, with immediate returns.

Email has become proactive marketing communication channel than a mere communication tool.

At ROItrends we provide the Return on Investment (ROI) of your email marketing activities in any number of campaigns. Comparison of ROI on email activities for various campaigns is made easy using our tool.

We also provide you an innovative email marketing software to mass customize your email communication driven by various personalization data from a sophisticated database, such as ACCESS, MYSQL, MSSQL, and ORACLE.

93% of consumers worldwide use search engines and access websites for their requirement. Search engines plays a vital role in the current web marketing scenario. Positioning of your website in an effective place (ususally the first page) of the search will bring in more volume of business.

ROITrends provides search engine traffic results and Return on Investment (ROI) derived through traffic results of search engines. ROItrends provides you proprietary codes, to be included in your website pages, to monitor traffic to your web site, and resulting results. These are further translated into ROI and are provided to you over web. We also provide an analysis of key words used by your visitors, a valuable tool to understand where to spend time and money in content creation. Graphical representation of various results will enable you to view the results effectively.

Newsletters have proven success in marketing products or services. Sell newsletter space to users of your complementary products. Change advertisement space and price according to the response. Similarly, advertise a link to your web site in a partner company's email newsletter and allocate more for your successful newsletters.

With our unique tracking process we provide you the Return on Investment (ROI) from the partners company's link. You can have any number of partners newsletters for evaluation. We track the ROI from each link to enable you analyze whether to continue or modify or cancel a particular partner link.

Banner ads are everywhere - Internet users are bombarded with web advertising, using banners, on almost every site they visit. Obviously, emarketers have recognized banner advertisements as a powerful way to promote their businesses.

The ROI from the banner ads is provided for any number of ads given in any sites. Tracking of visitors visiting the site through banner ads is done, and ROI is calculated by banner and by sites, thus facilitating analysis of fixed banner or rotating banners.